Course Description

This course will investigate the ways in which artists have presented narratives in the public realm and the organizations that have made the presentation of those works central to their curatorial practices over the last 40 years. Focusing on recent works presented in New York’s public spaces by Creative Time, The Public Art Fund, the Percent for Art Program, Arts for Transit and other non-profits organizations, this course will look at what it meant to tell stories and open discourses that challenged or interrogated widely-held value systems, the events and the politics of their time. In addition to the specifics of current and other key works and projects, we will discuss the conditions that governed the development of public performance, temporary and permanent installations, the ways in which those works were influenced by public approval processes and governmental agencies, media coverage and community response. Each student’s final project will be an on-line proposal for an exhibition that conveys a “narrative“ developed in the context of this course, referencing other relevant works .

Tuesday, December 1, 2015

Proposal Draft - Grass in Motion

Project Report "Grass in Motion"
By: Taylor Helmer, Rick Rodriguez, Tiffany Kao, and Sea In Kang

Proposal

Bringing an element from nature, a recreational place into a subway brings a different kind of awareness to space and our experience in transit. One element such as grass may bring a certain feel to commuters down in the subway, in which they wouldn’t notice otherwise out in nature, in its natural environment. Can this disruption positively effect the daily life of a commuter?

Involvement
  • MTA arts officials who would are needed for approval and funding. 
  • The supplier for our "zoysia grass" which would be providing the 600 sq ft per car required to cover the amount of L train subway floor. 
  • An indoor landscaping crew to set up and remove the sod throughout the 60 individual cars.
  • A documentation team of about 5 people would be making their way throughout the week and documenting the commuters' reactions to the inclusion of the sod.
  • Our personal team of four will be dedicated to the promotional aspect of the project, and our roles will include drafting an identity and illustrative direction.
Site

The nature of this project involves a moving art piece as per the title and thus, the site would have to begin at the Canarsie Yard where L trains are serviced. The actual challenge begins more with the placing and setting of the sod. Since using living grass will have a life expectancy of a week, the L trains will need to return to the Canarsie Yard to remove the sod. The expected disruption of daily commuters is potentially heavily burdensome, so quick application and removal would be necessary.

Governmental Intersections 

Since the project seeks funding through the MTA, the limit and restrictions of the scope of this project is strictly limited to the budget that the MTA wishes to allow our team. Equally so, any and all laws that the local government has in place for public transportation will be restrictions that this project must fall under.

Realistic Planning

Given the timeline of this class, the hypothetical submission date for this proposal would be January 1st, 2016. That gives the MTA approximately 1-2 months to review and possibly accept the proposal. From there, the planning and logistics of purchasing the require materials, hiring the extra teams, and promoting the piece will happen in the months of February and March. Since the project has a life span of one week, we would execute this project on Friday April 1st, and be taken down on Friday April 8th, 2016.

Estimated Costs
  • Sod pricing on average is $.40 per square foot. The L train sizing is approximately 600 sq ft per train, leaving the cost of sod per train at $240.00 Estimated delivery cost to be added with final proposal.
  • 600 square feet of MoistureBarricade Polyethylene Underlay Film priced at $.14 per square foot would equate in $84 per car. (Home depot pricing)
  • Task workers required to transport the sod from the drop off location in the Canarsie yard and install into the subway car. At a rate of 1 worker for 2 cars working in teams of 2, a total of 20 workers at $25 an hour would be needed to hire for the installation of the plastic and sod. The realistic amount of time the process would take would be 2 hours, bringing the labor cost to $1,000
  • An estimated budget of $800 would be allocated for the documentation of the process and the week that the sod would be in place. The final deliverable would be in the form of several stills and a process video that highlights the reactions of commuters 
  • Website and print explanational materials will be factored in. The cost of designing a site would be absorbed by our team, and the cost of hosting the site runs to $123 for a year long domain. Print material will be used for the purpose of directing any curiosity to our website explaining the process and reasoning behind the project. Possible executions of this idea may include window decals with social media hashtags priced at $413 for 300 12"x3" clear stickers. 
  • Second day of task workers for removal of sod from subway would reflect the above estimate for installation, and thus an extra $1,000 for the removal from the subway.
  • Removal costs for garbage disposal comes to $495 per load, which would be about 4 loads bringing the estimated cost to $1,980



















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